Is Your Brand On Twitter?

Like SecondLife in 2007, Twitter seems to be the talk of the new media marketing world in 2008. There are a lot of interesting experiments going on out there using Twitter and its microblogging platform. Dell it seems has been able to sell half a million dollars worth of products using a twitterfeed. In a [...]

Carling Invents Mobile Advertising

Carling has launched a new ad campaign and it just might point to the future of advertising. Don’t expect to see this ad in the usual places. You won’t find it in newspapers or on TV. To see the new Carling ad in all its glory, you’ll need a mobile phone, an iPhone really. Mind [...]

M–Pesa And Likes Wiping Out Plastic?

For those wishing they have the convenience of not having to carry cash or cards around all the time, here’s good news. Your quintessential mobile phone has everything that it takes to become your new payment device. A prime example of the popularity of this technology is M-Pesa, the free [...]

Shopping Future On The Phone.

Retailers got to act quick if they want to have some control over the converging experiences. In a few years, people will be carrying web browsers in their pockets and taking advantage of opportunities on the fly, with applications like Checkout SmartShop. Kingsoftware’s iPhone app Checkout SmartShop, is a shopping assistant meant to help you [...]

Mobile Ads, Here, There, Nowhere?

Two views on the future of mobile ads. LA Times reports how teenagers are signing up into services that send them relevant sales pitches, tips, text messages, photos, videos and more. Even while this is a reality many people [...]

Mobile Payment To Touch 100 Million

According to Gartner’s recent research, text messages will come out as one of the most popular mobile payment channels in 3 years time. The analyst house is expecting 103.9 million people to join in this ever increasing list by 2011, from what is now a relatively lesser and yet substantial 32.9 million. What would this [...]

Mobile Youth Are Changing The World

Interesting series of presentations from the Mobile Youth website on the demographic. Their numbers, their views, theirs beliefs, how they look at brands and more.

Contactless Payments Come To American Commuters

After being successful in Hong Kong, Taiwan and the UK, contactless transit payments are set to come in to America. In association with The Port Authority of New York and New Jersey and NJ Transit MasterCard is looking to run a trial where New York commuters use devices such as cards, key fobs and mobile [...]

Money Made Mobile

And so goes the tagline for MONILINK™, a company founded with the specific aim of bringing banking services to mobile phones and recognized by the World Economic Forum in 2006 as a Technology Pioneer in the area of mobile banking services. So what can MONILINK™ do for you? With its makers claiming that it is [...]

Give And Take: Phone Credit

Not enough credit on your phone to make a call? In Philippines, you can get a friend to lend you some of his over SMS. Making most of the country’s love for text messages and its popularity, network provider Globe Telecom has facilitated the transfer of phone “credit” or “load” by SMS. Is this going [...]