Surrealist Generator. One For The Rainy Day

When things slow down and the heavens let you down, crawl over to the nearest computer and seek out the surrealist generator.

Don’t Take Stock

Some years ago there was this hilarious little episode of two competing brands, Gateway and Dell, using the same stock image for a campaign that broke around the same time. Looks like we have not learnt from our mistakes and continue to use stock images to pockmark marketing and advertising messages. So here is a [...]

Art of Bizarre

Bizarre seems to be the flavour of the moment in advertising around the world. At least if you look at some of the ads from last week’s Superbowl. Insurance company Geico unleashed cavemen in their commercials and web efforts. Softdrink maker Sierra Mist featured a guy who needed some serious grooming skills. The normally staid [...]

Controversy Marketing

Jury is out on whether the agency overstepped the limits or if the authorities in Boston overreacted. Nonetheless, free publicity that the guerrilla campaign for Cartoon Network’s new show “Aqua Teen Hunger Force” generated, sure has its creators laughing all the way to the bank. Even though the two creators of the blinking electronic [...]

Download Nation

The world’s largest MP3 download site Pirate Bay wants to avoid being napsterised. To escape Government agencies chasing it, looking to shut it down, Pirate Bay wants to buy Sealand. Estimated to be worth around a billion dollars, the Micronation of Sealand, an abandoned oil rig in the North Sea, seven miles off the coast [...]

eCrime

Diesels seem to be the new heroin as e-bootleggers rear their head on cyberspace. Backpackers in Thailand are making a killing by buying local counterfeit clothing and passing it off as the real McCoy on eBay. In a country where counterfeit brands are easily manufactured and procured — Adidas, Diesel, Lacoste … you name it, [...]

Brand Glossary

Jargon is best described as unnecessary for mere mortals but who said advertising folk were mortal? Client briefings and brand workshops can become more meaningful thanks to a little brand sharpening in the form of an online brand glossary. When faced with the difference between ‘Enhanced’ and ‘Generic’ Descriptor, the A-Z of brand jargon could [...]

THE WORLD’S MOST SAVVY MARKETING COMPANY

The law says you can’t advertise in conventional media. But you need to be seen and heard all the time. So what do you do, when you are the world’s largest online casino? Specially when you are part of Las Vegas, the land of endless hype. You get down to some extreme ways to generate [...]

How do companies get named?

Where does Pepsi come from, the name that is? Or Epson, for that matter? How about Mercedes? Ever wondered how do companies get the name they get? Have fun.

HAPPY NEW YEAR to the Geeks: 50 Greatest Gadgets Of The Past 50 Years

In honor of the raging gizmo infatuation today, PC World’s compiled a list of the 50 greatest tech gadgets of the last 50 years, organised by decade. Join them on a visit with the ghosts of gadgets from the past and some that are still going strong.