Alternative marketing thinking

iCONTRACT

The Evolving Logo

Browsing the Web 2.0 conference, I was stuck by some of the new logos that were listed under launchpad. A section that features promising ideas of the future. The OmniDrive logo sums up the thought behind this article. New features in software packages like Adobe Illustrator and Photoshop spawn a new wave of logos. Like what the 3D feature in Illustrator has done to OmniDrive.

Advertisements

Single Post Navigation

One thought on “The Evolving Logo

  1. The omnidrive logo was not done using any 3d effects in Illustrator, it was done first as a pencil sketch then scanned and traced into freehand with retouching done in photoshop. And no, photoshop filters are evil so every pixel of both the old and new omnidrive logo was lovingly created with good old fashioned skills and a mac.
    I know this because I did it.
    Cheerio, Ben

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: