Alternative marketing thinking


P & G’s Virtual Experiment

Imagine entering a shop, walking through the aisles, looking at the various displays, picking up a product, looking at it…etc, etc…this is P&Gs latest research tool – a virtual shop, to test shoppers’ reaction to display, packaging, shelving and so on. This new research facility uses 3D imagery to re-create real stores… More In fact, online stores can work together with real stores to deliver a whole new online shopping experience.


Single Post Navigation

One thought on “P & G’s Virtual Experiment

  1. Pingback: The Store Of Tomorrow « Alternative marketing thinking

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: