Alternative marketing thinking


What Ails The Papers

The Rogue Columnist has an interesting story on what is wrong with newspapers around the world. The creation of monopoly markets and, through consolidation, cartels of newspaper ownership. Consolidation of newspapers into large, publicly held companies. Protecting profits, whether from national, local or classified ads in an age where Craigslist and other online classifieds were eating into their revenues. Read more.


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