Alternative marketing thinking


Goodbye Signatures?

With people itching to use their cards on even the smallest of purchases, from laundry to coffee, Visa’s No Signature Required Programme is making small ticket payments more convenient for both retailers and customers. This is primarily because Visa has waived off the signature requirement for transactions amounting to less than $25 across 17 merchant categories. And that’s not all. Visa is gearing up with more programmes like the Visa Small Ticket Payment Service to further encourage usage. Read more here.


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