Alternative marketing thinking

iCONTRACT

Recession Marketing Strategies

Neil Steward has some advice for people looking for ways to beat recession blues. Here are the two best tips that we picked out of his list of seven.

Find ways to engage in conversation with your heavy users and fanatical consumers. More than ever, your brand’s stalkers are going to help you spread the word.

Get uber-focused on your goals. If your marketing tactics aren’t directly affecting your core business objectives in a positive way, you probably shouldn’t be doing it.

The full list is here.

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