Alternative marketing thinking

iCONTRACT

OUTLIERS

The new book from Malcolm Gladwell is here (Read highlights on the authors site.) It makes a case for genius. And how some people have a better chance at being a genius than others. Seth Godin, while agreeing with Gladwell’s basic theory of 10,000 hours has an interesting counterview.

Advertisements

Single Post Navigation

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: