How Banks Should Advertise
Advice, it’s free mostly, specially when someone is going through a tough time. So Creative Review Magazine chips in with some advice for banks on how they should advertise in a downturn. It’s not so much advice as much as looking at some of the bank advertising coming out of the UK. Natwest, Nationwide, Halifax, and you guessed it, HSBC’s much talked about Lumberjack spot. Look up the commercials here.